Assessment, Technology, and Communications (ATC) seeks a creative leader to serve as a Communications and Marketing Manager. ATC is a growing department within the Division of Student Affairs at RIT. We are a team of professionals from multiple disciplines who work to transform the way Student Affairs departments create an exceptional student experience, through the management and support of assessment, technology and communications strategies for the division. We provide an integrated approach to planning and operation of systems and processes within Student Affairs, while also leveraging tools and resources to train and support staff, to achieve optimal organizational effectiveness.
We are excited to be expanding our talented team and are looking for a creative individual to lead our communications and marketing initiatives. If you are committed to the highest professional standards and continuous innovation and development please read the details of the job description below and consider applying .
Detailed Job Description
The Communications and Marketing Manager establishes and assesses communication and marketing strategies for the Division of Student Affairs to cultivate relationships with the division’s stakeholders and build awareness with target audiences. This role develops, and maintains the integrity and consistency of the Student Affairs brand identity across all of its communications vehicles; oversees the design and production of divisional communications materials; and guides the division units by developing and utilizing resources, providing consultations and trainings, and managing a process of plan development, execution and assessment for communications and digital presence. The Communications and Marketing Manager reports directly to the Director of Assessment, Technology, and Communications and contributes as a key member of the ATC team in support of department and division objectives. This role has the opportunity to supervise a team of student staff.
Bachelor’s degree in journalism, communications, marketing, digital marketing or related field.
At least 2 years relevant professional experience
Demonstrated knowledge of website communications and user-oriented strategies; blogging and content publishing and re-purposing; social media platforms; video and video editing
Excellent verbal and written communication skills
Demonstrated ability to prepare creative content directed at specific audiences, as well as professional communications, reports and presentations.
Ability to work in leadership, consultative, and collaborative roles with a variety of individuals (staff, faculty, and students), as well as departments and committees across disciplines.
A bility to take initiative, plan, prioritize, and execute a variety of projects that must be completed simultaneously and on time.
Proficient in Adobe Creative Suite including: Photoshop, Illustrator, and InDesign.
Proficient in WordPress and/or other content management systems
Proficient in Microsoft Office Suite
Ability to problem-solve and make independent decisions and judgments in keeping with the level of the position.
Commitment to quality improvement in practice including measurement, data analytics, and evidence-based decision-making
Embracing of innovative approaches